Debra Scoffield
Born and raised in Montreal, Debra Scoffield has a BA in Economics and Psychology and an MBA. Developing marketing plans and copy for some of the most admired brands in Canada and internationally, Debra honed her succinct writing style by necessity: it’s not easy compressing entire brand strategies into the few words of a tagline, or fitting the description of multiple product benefits on a package the size of a candy wrapper. Debra works in Toronto as an independent consultant with organizations ranging from not-for-profits to Fortune 500 corporations.
